Outreach activities have been an ongoing commitment of the American Chemical Society and other scientific organizations, yet formal assessment of outcomes has been infrequent. We have designed a simple, reliable, and robust format for assessing attitudinal and motivational characteristics of participants attending informal public events that promote interest in and understanding of chemistry. In final form, this 6-item survey can be distributed on the front and back of an 8.5 x 5.5 card (for pre- and post- assessment). Challenges in design included construct selection and independence, adjusting language for the grade 3-12 populations, physical form and distribution, efficiency and reliability of completion, and item performance and symmetry. Along with a description of the design process, psychometric characteristics and results of field testing at outreach events are described.
Assessment template and design information
Contains the final form of the hand-held assessment form. Also shows forms and results from development process.